A Diversified Approach to Affiliate Marketing with Lindsay Ferraro Bennett

Ep. 268 • Wednesday, April 2, 2025

Lindsay Ferraro Bennett is a public relations executive at Pace PR with 20 years of longstanding relationships and results-driven work within the luxury, lifestyle, fitness, food/beverage, travel, health/wellness, and publishing industries. Here, she discusses the evolving landscape of affiliate marketing, the importance of authentic content, and the role of influencers in driving brand success. She also emphasizes the need for a diversified approach in affiliate strategies and shares insights on how Pace PR uniquely integrates PR with affiliate marketing to achieve effective results.

Salt Sound Marketing

Salt Sound connects people to products + services through a holistic approach to brand marketing. We develop, design and execute in digital and experiential channels.

https://saltsoundmarketing.com
Previous
Previous

Innovative Publishing PR in the Digital Age with Kourtney Jason

Next
Next

Navigating AI from a Data Perspective with Amanda Lee